An Elegant Stage for Your Masterpieces: The Artisan Wooden & Velvet Necklace Display

The Vision: Why This Display Is a Smart Procurement Choice

In the competitive world of retail merchandising, how your products are displayed can directly impact purchasing decisions. For wholesale buyers and retail chain operators, this necklace display is not just about aesthetics—it is a strategic procurement item that adds measurable value to every square meter of store space.

Unlike generic fixtures, this display offers both visual and functional advantages that support high-volume use and premium presentation. Engineered for longevity, optimized for fast setup, and built to elevate product perception—this unit supports the commercial goals of retail buyers seeking quality at scale.

This display was designed with the needs of high-turnover retail environments in mind. Whether you’re outfitting 20 stores or 2,000, consistency, durability, and presentation quality remain uncompromised.

  • Challenge: Enhancing Product Visibility While Reducing Returns
    • Solution: Designed to replicate natural wearing angles, this unit reduces customer handling and damage while improving presentation quality.
  • Challenge: Frequent Fixture Turnover Costs Time & Budget
    • Solution: Built from durable hardwood and high-density velvet, this display withstands daily use without visual degradation.
  • Challenge: Balancing Brand Image With Procurement Metrics
    • Solution: This display delivers both aesthetic appeal and practical ROI—enhancing in-store branding while reducing total fixture cost.

The Anatomy of Excellence: Built for Retail, Backed by Manufacturing Expertise

Every visual element of this display serves a retail function—maximizing product appeal, minimizing maintenance, and ensuring uniformity across store locations. With over 26 years of experience supplying OEM displays worldwide, we build units that balance presentation with durability, making them ideal for large-scale rollouts.

The Design Philosophy: Function-Led Elegance

Jewelry is most persuasive when shown in context. This stand mimics the contours of the human neckline to show necklaces in their natural drape, helping customers visualize the product on themselves.

Designed for ergonomic visibility at countertop height, the bust directs attention precisely where conversion happens—at the point of decision. Minimalist lines avoid visual clutter, keeping focus on the product.

Whether you’re outfitting a luxury boutique or high-volume franchise, this design helps standardize visual merchandising while improving customer experience.

The Art of Material Selection: Built for High-Volume Retail Environments

We choose materials based on thousands of retail hours and operational feedback from global buyers. Our selection process focuses on durability, cleanability, and supply stability for scale procurement.

  • The Wood: Crafted from solid North American oak—known for its 1360 lbf Janka rating—this material resists scratches, dents, and daily wear. Unlike MDF, it will not warp or delaminate under repeated handling.Each piece is CNC-cut and lacquered for consistent finish across bulk orders, ensuring visual uniformity throughout multi-store rollouts.
  • The Velvet: Unlike basic felt, our high-density velvet resists matting and fading. Its pile structure prevents necklace slippage and offers a rich, dust-resistant surface that maintains showroom appeal for longer.

Strategic Comparison: How This Display Performs in Real Retail Conditions

The table below outlines key metrics important to procurement teams and visual merchandisers. Use it as a quick benchmark for evaluating TCO and long-term suitability.

FeatureOur Display (Solid Wood & Velvet)Acrylic/Plastic DisplaysMDF/Veneer Displays
Visual Merchandising ImpactHigh-end finish supports luxury positioning, reinforces pricing strategyOften perceived as low-cost, may not support premium price positioningInitial appeal fades as edges chip or veneer peels
Fixture Lifespan5+ years with daily use; suitable for seasonal and long-term merchandising cyclesSusceptible to cracking and discolorationModerate; often replaced after 1–2 years
Inventory ProtectionVelvet minimizes surface scratches; weight prevents tippingNo protection; jewelry often slides offBasic lining, limited friction control
Brand Consistency Across StoresHigh; CNC finish ensures identical units for franchisesColor and size variance across batchesFinish inconsistencies, difficult to match with new inventory
Cost Efficiency (TCO)Lower total cost over time; fewer replacements, stronger visual ROICheap upfront but costly over multiple cyclesMedium TCO; veneer damage leads to reinvestment

Technical Specifications for Procurement Teams

This table provides procurement-ready specifications to support bulk quoting, planning, and deployment.

AttributeSpecification
Product CodeYS-ND-001
Overall Dimensions (H x W x D)30 cm x 18 cm x 12 cm / 11.8″ x 7.1″ x 4.7″
Approximate Weight1.2 kg / 2.65 lbs
Primary MaterialSolid North American Oak
Surface MaterialNon-Slip High-Density Velvet
Base ConstructionWood Base with Internal Steel Weighting
Available Wood FinishesNatural Oak, Dark Walnut, Ebony Stain
Velvet Color OptionsMidnight Black, Charcoal Grey, Ivory White
Cleaning GuideDry microfiber wipe only; avoid abrasives

Each product image includes alt text such as “solid wood and velvet jewelry tray for bulk retail display,” helping improve SEO and indexability.

From Inquiry to Delivery: Wholesale-Focused Support at Every Step

We understand what B2B procurement professionals need—predictable lead times, consistent quality, and responsive service.

OEM & ODM: Tailored for Brand Standardization

Whether you need 500 identical units or 5,000 variations for global retail markets, our design and production team ensures brand alignment and process transparency.

  1. Requirement Alignment: Clarify your display vision with our project manager. Include target audience, dimensions, and finish preferences.
  2. Sampling & Approval: Physical prototypes available on request. Finalization follows mutual sign-off.
  3. Production Scheduling: Standard bulk runs are completed in 4–6 weeks, with tracking milestones and QA checkpoints.
  4. Logistics Planning: Global shipping supported by air, sea, or courier. Paperwork and customs prep handled in-house.

Shipping & Packaging for International Supply Chains

  • Packaging Format: Foam-protected units within export-grade cartons. ISTA-compliant for container shipping.
  • Labeling: Custom barcodes, SKUs, or store IDs can be printed to streamline inbound logistics.
  • MOQ & Lead Times: Typical MOQ is 50 units. Expedited runs may be possible depending on configuration.

Common Procurement Questions (FAQ)

Q: Can I request a sample with my branding or finish?
A: Yes, branded samples with custom finishes are available before final confirmation.

Q: Do you support flexible order sizes for pilot programs or regional testing?
A: We offer small-batch trial runs and tiered pricing to support phased rollouts.

Q: What export documentation is included?
A: Full commercial invoice, packing list, HS code, certificate of origin, and RoHS/ISO certs included upon request.

Q: What is the most popular configuration for retailers?
A: Dark walnut wood with charcoal velvet is preferred by mid-to-high-end jewelry stores.

Q: Is the display compatible with security cabling?
A: Yes, an optional hole or anchor point can be added for anti-theft devices.

For pricing, mockups, or bulk order timelines, reach out today. Our wholesale specialists will tailor the best offer for your retail needs.

We'd like to work with you

If you have any questions or need a quote, please send us a message. One of our specialists will get back to you within 24 hours and help you select the correct valve for your needs.

Get A Free Quote

All of our products are available for sampling